Blog Posts

Why your website needs mobile optimization

Mobile Optimization: Why Your Website Needs It

The concept of mobile website optimization began gaining traction in 2010, when Google first started talking about their mobile-first strategy. The strategy was based on sound data. At that time, internet access from mobile use was growing in numbers compared to desktop (including laptop) use. By 2016, the year that mobile use first surpassed desktop, …

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Product page optimization strategies for wordpress

Strategies for Product Page Design and Optimization

The focus and purpose of optimizing your product pages couldn’t be simpler. Product page design optimization is just the process of attracting more people to relevant product pages on your ecommerce site and encouraging them to make a purchase. The specific elements and technical processes of product page optimization, however, are far more complex. After …

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Valuable Methods of Ecommerce Email Automation

5 Valuable Ecommerce Email Marketing Automations

With all of the hype surrounding social media marketing, it’s easy to forget about the humble email. However, there are several extremely compelling reasons to prioritize email marketing outreach in general as well as ecommerce email automation specifically. In fact, email remains the most important marketing channel for large numbers of businesses. People spend a …

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